Business Growth Scorecard
Benchmark your marketing, sales, operations and finance across 10 dimensions. Get a 90-day action plan.
- 10 questions
- ~5 min
- Free basic report
- Full report $19
🔐 Free Google sign-in (no password) so your report is saved and shareable. No card required to see your score.
What this test measures
The Business Growth Scorecard scores you on 4 dimensions using 10 scenario questions. Nothing is timed and there are no trick questions — pick the answer that is closest to what you actually do, not what sounds best. When you finish, your report ranks every dimension from strongest to weakest, so you can see at a glance where the leverage is and where the leak is.
The 4 dimensions you are scored on
Your report ranks these from strongest to weakest. The lowest one is almost always where the next 30 days should go.
Sample questions
These are real questions from the test, exactly as you will see them. The full test has all of them — same style, no filler.
1. How do you currently get most of your new customers?
- Walk-ins / word of mouth only
- Occasional social media posts
- Paid ads or SEO running consistently
- A documented multi-channel system
2. Can you tell exactly where every lead came from?
- No idea
- A rough guess
- Tracked in a spreadsheet
- Tracked automatically per channel
3. How quickly do you follow up with a new lead?
- Days later, if at all
- Within a few days
- Same day
- Within minutes, automated
How the scoring works
Each answer adds points to one of the 4 dimensions. At the end your points are converted into a 0–100 score per dimension, so a dimension you never get tested on cannot inflate your result. The report shows the ranking plus the gap between your best and worst dimension — that gap, not the average, is what usually predicts where you stall.
Your answers are not published and are not used to score you against anyone else. You can retake the test; a retake replaces the previous result.
What's inside the free and full report
| What you get | Free report | Full report |
|---|---|---|
| Overall score / result | ✓ | ✓ |
| Strongest and weakest dimension | ✓ | ✓ |
| One-line takeaway | ✓ | ✓ |
| Full breakdown of all 4 dimensions | — | ✓ |
| Personalised recommendations for each gap | — | ✓ |
| 90-day action plan | — | ✓ |
| Downloadable PDF + shareable link | — | ✓ |
The full report is a one-off $19, not a subscription. The $49 All-Access pass unlocks every test on the site.
Who it is for
- Managers and founders who need a structured read on a team, not another engagement survey.
- Consultants and coaches who want a repeatable diagnostic to open a client conversation.
- Anyone who has to defend a people decision with something better than a gut feeling.
Founders tend to work on whatever shouted loudest this week. This scorecard forces a fixed set of dimensions onto the table so an invisible gap — usually finance or operations — stops hiding behind a busy marketing calendar.
Frequently asked questions
Is the Business Growth Scorecard really free?
Yes. You answer all 10 questions and get a basic report at no cost — overall result plus your strongest and weakest dimension. The full report is a one-off $19, no subscription.
How long does it take?
About 5 minutes. There is no timer, and you can reopen the link later — your position is saved in the browser.
Do I need an account?
A free Google sign-in is required before you start. It exists so your report is tied to you and can be reopened or shared, and it keeps the ratings on this site from being spammed. No password, no card.
How is it scored?
Each answer scores exactly one dimension. Dimensions are converted to 0–100 separately and then ranked — no hidden weighting, and nothing rolled into a single total you cannot inspect.
Is this a clinical or professional diagnosis?
No. It is an educational self-assessment built on published frameworks, not a validated clinical instrument, and it does not replace advice from a doctor, therapist, lawyer or accountant.
Can I use it with a team or with clients?
Yes — that is what it was written for. Buy one report per person and compare the dimension rankings side by side; the spread between team members is usually more informative than any single score. For 5+ seats or white-label use, contact us and we will set up a bundle.
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